Meanwhile, BYD wore the crown as the nation’s overall number one car brand* and secured the lead in the EV segment. This marks the first time a Chinese car brand has garnered the recognition, after clinching fourth position in 2023.
 
BMW Motorrad continued to dominate as the number one premium motorcycle brand* for three consecutive years, solidifying our presence across various automotive segments.

Andrew Basham, Managing Director of Sime Motors, shared his enthusiasm, “This milestone signifies the dedication and passion from the teams at PML and BYD. We thank all our business partners and customers for their support.”

“The success of our marques underscores our commitment to delivering a seamless, bespoke mobility and ownership experience for our Singaporean customers, reflecting the values we stand for. At Sime Motors, we remain focused in bringing the best products and solutions to enable Asia Pacific to move and develop,” he added.

Jeffrey Gan, Managing Director of Sime Motors Southeast Asia, echoed the sentiment, “Our success is very much owed to the backing of our brand principals at BMW and BYD. We thank them for their unwavering support and their outstanding vehicles. These achievements reflect our relentless pursuit of cutting-edge innovations, business partnerships and customer satisfaction as we strive to meet the growing demand for environmental-friendly mobility among Singaporeans. We continue to leverage this momentum to expand our mobility offerings, enhance our end-to-end services and drive sustainable growth in the region.”

PML has been instrumental in solidifying BMW’s position as a premium automotive brand in Singapore. Lawrence Tan, Managing Director of PML said, “We are thrilled by this remarkable achievement, with BMW leading as Singapore’s No. 1 premium automotive brand and BMW Motorrad as the No. 1 premium motorcycle brand*. This success reflects the unwavering trust of our customers and the outstanding dedication of the Performance Motors team, which has successfully solidified our position as the No. 1 choice of BMW buyers in Singapore.

“We take pride in setting the benchmark for excellence in the premium automotive market and are excited to build on this momentum. This achievement has energised us to continue elevating the BMW ownership experience. With our newly transformed BMW Retail.Next flagship showroom, expanded service network and a new suite of industry-leading personalised service offerings, we are confident in our ability to further strengthen BMW’s presence in Singapore.”

Anthony Teo, Managing Director of Vantage Automotive Limited (VAL), said, “We are extremely proud to have accomplished our goal to be number one in Singapore in such a short time, competing amongst legacy brands that have been in the market much longer. This marks a new chapter in the automotive retail industry in Singapore, paving the way for EV dominance with BYD and Sime Motors leading the charge.”